To keep up with the rapidly evolving broadcast industry, the group formerly known as American Women in Radio and Television and its foundation have chosen a new name, Alliance for Women in Media.
According to a release the new name "reflects the changes in the industry and marketplace, resonates with the makeup of the organization's membership and respects the 59-year legacy of the organization."
Sylvia Strobel, 2010 chair of the national board, said "Although a difficult decision to make, our membership agreed that the organization's name must reflect the industry in which it serves as a leader for the advancement of all women."
The organization was founded in 1951.
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