NAB Sneak Peek: Audio-Technica Upgrades Headphones

Microphone, headphone and turntable maker Audio-Technica will be showing a tuned up M family of headphones at the NAB Show. The new Mx line comes in four models: ATH-M20x, ATH-M30x, ATH-M40x and at the high end, ATH-M50x.

The first four use 40 mm drivers while the M50x carries 45 mm drivers. The drivers use rare earth magnets and have copper-clad aluminum voice coils. All are of a circumaural design.

The ATH-M40x and ATH-M50x ship with a choice of detachable cables — 1.2–3-meter coiled and 3-meter straight for the M40x and 1.2–3-meter coiled, 1.2-meter straight and 3-meter straight for the M50x.

The ATH-M50x also comes in white and a limited edition blue besides the standard black. Prices: ATH-M20x — $69; ATH-M30x — $99; ATH-M40x — $139; ATH-M50x — $239 (basic black or white) and $259 (limited edition blue).

NAB Booth: C1720

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