StreamOn Launches Digital Archive Program
StreamOn announced ListenLater,
a cloud-based digital archive/content management program.
According to the
company, ListenLater will automate podcast creation. It is supposed to be able
to sift through content that can be used for a podcast and remove content that
is copyrighted and unavailable for podcasting. Simple editing tools allow for
customization. It publishes on a station’s website or via iTunes.
operates as a DVR by archiving all of a station’s output and then making much
of it available as on-demand programming.
Stations can flag
clips for distribution as social media. According to a release, the program
provides flexible advertisement placement options and swapping for replayed
For a station’s
front end, a “ListenLater” button can be placed on a station’s website for
listeners or browsers to access the archive.
Roger Charest said broadcasters can use it to repackage and redistribute live
content, and grow their revenue streams through digital advertising. “For
listeners, we’re giving them the ability to replay live radio broadcasts and
capture and share memorable radio content and experiences with others via