The 135th Audio Engineering Society Convention in New York City will feature a keynote address by five-time Grammy Award winner and songwriter, record producer, musician, entrepreneur Jimmy Jam on Oct. 18.
He will give an 11 a.m. presentation entitled “The Current and Future Direction of the Recording Process From an Artist, Engineer and Producer’s Perspective.”
A release explained that the address will focus on the current and future direction of the recording process. As a songwriter, artist, producer and engineer, he will give a bird’s-eye view of how various industry “personalities” interact and contribute to the overall final product, and how technology has evolved and what it has meant to Jam’s craft.
“Of course it all starts with a great song, but then, it’s important to consider how and what technology should be used to capture that creativity,” said Jam. “It’s that intersection between the technology and creativity that I have always looked at every day throughout my career. Ultimately, it’s my job as an artist/producer to have those two elements meet and not crash — and that’s when you’re using the available technology to capture the artist in their purest form.”
Since forming their company Flyte Tyme Productions in 1982, Jam and partner Terry Lewis have collaborated with artists as Janet Jackson, Mary J. Blige, Gwen Stefani, Michael Jackson, Robert Palmer, Mariah Carey, Boyz II Men, Rod Stewart, Yolanda Adams, Sting, Heather Headley, Usher, Celine Dion, Kanye West, Chaka Khan and Trey Songz, among others. Jam and Lewis have written and/or produced over 100 albums and singles that have reached gold, platinum, multi-platinum, or diamond status, including 26 No. 1 R&B and 16 No. 1 pop hits, giving the pair more Billboard No. 1s than any other duo in chart history.