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Sales Help

I have been in radio for just about a year now and it was is refreshing to hear these words

I just wanted to say thanks to Mark Lapidus. I just finished reading his article on sales rookies that was posted by the Radio Advertising Bureau (“Sales Rookies Need Sales Mentors,” May 20).

I have been in radio for just about a year now and it was is refreshing to hear these words. I was not afforded a sales mentor or even manager for that matter. It was more of the sink-or-swim method. His insight is well appreciated.

Aaron Amershek
KSEK(AM)
Account Manager
Pittsburg, Kan.

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