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Alpha Media and Mr. Master Make a Deal

Agree to deploy AIM software across network

AGOURA HILLS, Calif.� Mr. Master and Portland, Ore.-based Alpha Media have reached an agreement to utilize Mr. Master�s Automation Import Manager software for the network�s 249 stations in 52 markets.

According to a release, the AIM software enables stations to automatically process audio, place it into automation systems and send the exact time of airing back to the content provider. With AIM, Mr. Master includes an enhanced station-specific delivery of all content via MediaShooterPro2. Other key features of AIM include built in FTP downloader, posting of second accurate affidavits, custom reports for billing, intra- company hubbing between markets, and the ability to process Make-Goods.�

�Mr Master�s AIM software has improved our barter and network work flow tremendously,� said Operations Alpha Media Corporate Director of Traffic Paul Blanding.