Your browser is out-of-date!

Update your browser to view this website correctly. Update my browser now


Ads people ignore

Ads people ignore

Aug 1, 2009 12:00 PM, by Erin Shipps, associate editor

Sign Off, Aug 2009

Sample and Hold

Click image to enlarge.

With businesses shifting to a more Web-focused approach, it is interesting to note how advertising is being affected. According to a Harris Interactive survey, 46 percent of adults are ignoring Internet banner ads. However, 91 percent of radio listeners are listening to radio ads. That’s a big deal. Businesses in general are going to have to re-think how to approach Web advertising if they want to keep selling the space. My thoughts? Good luck.

Antique radios

Steve Johnson has an extensive collection of antique radios. We highlight a few of the more interesting items….