Total Traffic Network, Toyota Partner for Real-time HD Radio Traffic Distribution

Jan 7, 2013 9:44 AM, By Doug Irwin, CPBE DRB

Las Vegas – Jan 7, 2013 – At the 2013 CES show, Clear Channel Media and Entertainment‘s Total Traffic Network and Toyota Motor Sales U.S.A. announced a three-year agreement that will integrate real-time traffic and The Weather Channel information into the dashboards of select 2013 calendar year Toyota and Lexus models. These new Toyota models will feature the first consumer facing real-time delivery of information and graphics inside a vehicle via an HD Radio signal.

Toyota and Lexus audio systems launched on selected 2014 models will feature an integrated in-dash display of Clear Channel’s Total Traffic Network (TTN) services, including Doppler radar and real-time weather forecasts from The Weather Channel and TTN’s traffic updates. These features will be available subscription free and do not require any data plans while in range of more than 350 HD Radio stations providing Toyota drivers with up-to-the-minute traffic and weather updates whenever and wherever they want it with just a touch of their vehicle’s console display. Toyota also plans to expand the service coverage beyond the HD boundaries for those vehicles equipped with Entune by providing these same services through a customer’s cell phone.

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