Broadcast Electronics, in partnership with Tunefly, added Snowfly to its messagecasting applications. Snowfly is a feature for scrolling text readouts of school closings to cell phone and e-mail addresses so programming does not have to be interrupted. Sponsorship messages also can be attached.
The Tunefly application that resides on BE’s AudioVault digital media system with TheRadioExperience data management suite for generating and dayparting electronic messages.
