One insider feels it could be the “AM story of the year.”
Advocates for a change in the way directional systems are measured have been talking for many years about doing away with, or reducing the need for, physical measurements. The idea appears to be gaining momentum and participants are discussing how best to recommend industry or regulatory action, although it’s unclear what form that might take at present.
A change would not only save stations money but modify procedures for tasks like how stations measure the effects of new cell towers and structures. A radio engineering executive involved said proponents are “serious and fast-tracking this,” with a goal to have rules changed by autumn.
Radio World reports on the efforts to update DA measurement criteria in the most recent issue.