XM adds American Le Mans Series to its sports lineup.
All events on the racing schedule will be broadcast on XM. The first American Le Mans Series race of the season is the Mobil 1 Twelve Hours of Sebring, from Sebring International Raceway in Florida.
The two organizations plan to work together on a marketing program to reach auto enthusiasts.
The ALMS features “high-tech, relevant sports cars from the most prestigious automobile manufacturers in the world.” Four classes of competition show off open-top prototypes and production-based GT cars, competing on the track at the same time.