Harmelin Media committed to using data gathered with Arbitron’s Portable People Meter electronic ratings system when PPM is deployed. Harmelin bills more than $300 million annually, according to Arbitron, which said the agency has been closely involved with the PPM since the 2002-2003 market trials in Philadelphia. Several ad agencies have agreed to use PPM data, see previous story.
Business and Law
Rosenworcel Names Members to Revamped Advisory Group
CSRIC VIII will be co-chaired by representatives of CISA and Verizon
Making Digital Radio Part of the New Multimedia Landscape
Streaming and podcasting are booming, what does that mean for digital radio?
Developing Radio Partners Makes a Difference in Africa
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