The Associated Press is testing local content contribution to its Online Video Network player.
AP said this allows a media Web site to upload locally produced video clips to its Web site’s player in order to customize content.
“The system being developed will allow affiliates to control a new ‘Local’ tab within the player and populate it with their own video content,” AP stated. “The Web-based tool will also allow grouping of video clips into collections within the tab.” The Web tool is compatible with Internet Explorer on Windows systems, and Firefox on both PCs and Macs.
Jessica Arnold is director of online video operations. Approximately 30 Web sites are participating in the beta test; a network-wide rollout is scheduled for March.