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Ballmer to Address CES

Microsoft CEO is aiming for a Frequent Speaker account

Microsoft CEO Steve Ballmer will address the International CES in January 2011 in a “preshow keynote” address.

His topic has yet to be announced. Ballmer has addressed the show several times in the past. The address will be at 6:30 p.m., Jan. 5 at the Las Vegas Hilton. The show will run Jan. 6–9, 2011, in Las Vegas.

Consumer Electronics Association President and CEO Gary Shapiro made the announcement.

The International CES brands itself as the world’s largest consumer technology show. It expects 2,500 companies from around the world to participate.