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Beasley Converts Three in Augusta

Beasley Converts Three in Augusta

Beasley Broadcasting, the newest member of the HD Radio Alliance, has converted three more stations to IBOC and completed a signal upgrade in one of those markets.
Augusta, Ga., stations WSLT(FM), WRDW(AM) and WGAC(AM) are now broadcasting in HD Radio. The group owner also announced a multicast station last month, “Star Party 102.7,” a sister station to KSTJ(FM) in Boulder City, Nev.
The FCC also approved a power upgrade from 2.5 kilowatts to 11.5 kilowatts for WSLT, it said.
Here’s part of the language Beasley used to explain the change in its release to media:
“In the future, Lite 98 will be transmitting information alongside regular programming, viewable as scrolled text on HD Radio tuner displays, that provides artist names and song titles, weather forecasts, news headlines, local announcements such as school closings, and other important information.
“The new Lite 98 station can be accessed with an HD Radio receiver by setting the tuner to ’98,’” the press release continued. “Similarly, WRDW-AM can be accessed with an HD Radio receiver by setting the tuner to ‘1630’ and WGAC-AM can be accessed at ‘580.’ HD Radio receivers are available for purchase on the Internet or at leading consumer electronics retailers nationwide.”
In conjunction with the upgrade, WSLT has moved its antenna from the Huber Clay Road area in Midland Valley to the Washington Road area in Martinez.
Beasley has six other stations in the market and 41 stations total.

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