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Beasley Las Vegas Names Market Director of Engineering

Ups Lollis to DOS in North Carolina, Hickcox returns to SW Florida cluster

Steve Griesbach

Beasley Media Group Inc., has appointed Steve Griesbach to market director of engineering for the Las Vegas cluster. The company has also added a sales management promotion in their six-station Fayetteville, N.C., cluster. Additionally, community promotions professional Jeff Hickcox has returned to Beasley’s southwest Florida cluster of radio stations as director of promotions and special events.

“I’m confident Steve’s extensive career experience at 11 stations in northern Wisconsin will enhance the quality of our talented team,” Regional Engineering & Corporate Projects Manager Lamar Smith said in the release.

Katy Lollis

Beasley Media Group owns four FMs and one AM in the Las Vegas market, including: KKLZ(FM); KCYE(FM); KOAS(FM); KVGS(FM); and KDWN(AM).

Katy Lollis is the new director of sales for the company’s Fayetteville, N.C. operations. She was most recently a general sales manager and has been with Beasley for nearly a decade, according to the announcement.

In the Fayetteville radio market, Beasley Media Group owns four AMs and two AMs, including: WKML(FM); WFLB(FM); WZFX(FM); WUKS(FM); WYDU(AM); and WAZZ(AM).

Jeff Hickcox began his radio career after he served two tours of duty in the U.S. Air Force. He has spent more than 25 years with Beasley, including two stints as on-air talent for WXKB(FM) and WJPT(FM).

Jeff Hickox

He remains active in his community, supporting several local charities, including the Juvenile Diabetes Research Foundation, the American Cancer Society, and the Golisano Children’s Hospital. Jeff was born in Edinburgh, Scotland, but has been a southwest Florida resident most of his life.

In the Fort Myers-Naples–Marco Island, Fla., market, Beasley Media Group owns four FMs and one AM, including: WRXK(FM); WWCN(FM); WXKB(FM); WJPT(FM); and WJBX(AM); as well as “The Link” a modern adult contemporary format, which can be heard through four FM translators at 96.5 and 98.1 in Lee County, and 101.5 and 105.1 in Collier County.