Creative digital agency Blue Sun Media says it has launched a new service for radio stations. One Spot Sites builds custom station websites with all the tools for stations to easily manage their online presence, all in one spot. The sites are available for the cost of one spot (60-second) a day, M–F, 6 a.m.–midnight.
According to the company, the comprehensive Web platform is intended to enable stations to spend less time managing their digital presence. Blue Sun is also offering One Spot Apps and One Spot Streams to stations under the same terms.
“Everything is built into WordPress, the most popular CMS in the world,” said Founder and Managing Director Russ Gilbert. “All the tools most stations need are there in one system. The best part is that our websites are available for the cost of just one spot per day!”
Gilbert is a second-generation radio professional. He grew up in the radio business and says he was one of the radio industry’s first digital employees in 1998. He built and oversaw the architecture for iHeartMedia’s (then Clear Channel’s) online presence, plus the venues and email marketing for Clear Channel Entertainment, now Live Nation. In the second half of the last decade, he served as vice president of Digital Innovation for Tribune Interactive before founding Blue Sun Media.
Founded in 2009, Blue Sun Media is a boutique technology agency and consultancy providing creative digital products and services to media companies and ad agencies. The company is based in Los Angeles with offices in Denver, Cincinnati, San Diego and New York. The senior staff is composed of technology and business professionals.