CBS Local Digital Media is crowing about record-setting performance in January for its websites and mobile apps.
According to a release, “Last month’s traffic topped the previous all-time high (50.6 million in April 2013) by 12% and was up 37% compared to January 2013.”
The company singled out mobile usage as being particularly strong with high numbers of “unique users who accessed [the] sites and apps via mobile devices with 27.1 million users in January. Mobile traffic was up 24% compared to the previous high (21.9 million in December 2013) and up 109% compared to the same month last year.”
CBS combines many of their radio and TV properties and affiliates into geographically-defined sites along with the Radio.com website.