CEA Creates Group to Unite Devices, Apps, Content

Aim is to ‘transform content convergence’
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The first meeting of a new Consumer Electronics Association working group devoted to uniting devices, apps and content is slated in two weeks. Broadcasters might want to pay attention, as the outcome could affect how content is displayed and how users interface with that content on future CE devices.

CEA said it created the group to act as a forum for collaboration among device manufacturers, content creators, aggregators and app developers to enhance consumer availability of content and apps on CE devices.

A convergence of content, apps and technology is affecting the consumer electronics industry as seen at the 2012 CES, where a large number of the 20,000 or so product introductions were designed to unite CE and content, according to the association.

The group will encourage business opportunities for manufacturers and content companies, according to CEA SVP Industry Affairs Jason Oxman. “Our aim is to transform content convergence so that consumers have better access to what they want directly from their electronic devices.”

ESPN VP for Strategic Business Planning Bryan Burns will chair the Device, Apps and Content working group (DAC), which will be geared toward existing and prospective CEA members with an interest in content distribution and app development.

The first working group meeting will take place as a teleconference on Feb. 29. For information, contact Kinsey Fabrizio at kfabrizio@CE.org.

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