Details of the A La Carte Proposal - Radio World

Details of the A La Carte Proposal

The satellite radio companies announced eight programming options they propose to introduce should their merger be approved.
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The satellite radio companies announced eight programming options they propose to introduce should their merger be approved.

Sirius and XM said the options would provide subscribers with more choice and lower prices.

Of the eight post-merger programming options, two are a la carte options. One option will allow subscribers to choose 50 channels for $6.99; the current subscription rate is $12.95. Under this option, customers will also be able to include additional channels for 25 cents each.

Under the second a la carte option, subscribers would be able to choose 100 channels for $14.99 per month. The plan would allow Sirius customers to select some XM programming (and XM subscribers could choose some Sirius programming).

As reported this week in The Leslie Report, subscribers to the a la carte options that choose programming from the “other” service would need a new radio; Sirius CEO Mel Karmazin said the company hopes to have the radios and the programming options completed within a year of merger approval.

The combined Sirius-XM would also offer several other new programming packages, including two “family-friendly” options. Those choosing one of the “family-friendly” options would be able to block adult-themed programming and receive a price credit. Karmazin had referred to the blocking and credit concepts in congressional hearings earlier this year.

The packages would range from $6.99 to $16.99 per month in subscription costs. The non a la carte programming would be available within six months following merger, the companies said.

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