Digital Radio Growth Continues in Switzerland

Use in homes, cars reflects standardization
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By the end of 2012, 1.15 million digital radios were in use in Swiss households, according to Swiss-based Marketing and Consulting for Digital Broadcasting Technologies.

Retailers report that over a quarter of a million DAB+ radios were sold last year alone, MCDT said, and that the range of radios on sale continues to expand; DAB+ digital radios are currently available at all price points and in a variety of designs.

Those driving in Switzerland can also listen to DAB+ in the car because auto manufacturers now offer a digital radio as an add-on with increasing frequency. In early January 2013, the first car models outfitted with DAB+ digital radio as standard were released in the country.

For those who do not own a car radio capable of receiving DAB+, car radios can be retrofitted for digital reception using an adapter or DAB+ aerial.

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