Emmis, Mediabase Extend Airplay Data Deal

Research firm is part of Premiere.
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Research firm is part of Premiere.

Emmis Radio this week extended its relationship with Mediabase, an airplay monitoring and research organization.

Mediabase is a division of Premiere Radio Networks, thus part of Clear Channel.

The contract is for music monitoring and gives Emmis’ music stations access to Mediabase tools and research.

It was announced by President of Mediabase/EVP of Premiere Radio Networks Rich Meyer, Mediabase Senior Vice President/Music Initiatives Alissa Pollack and Emmis Radio President Rick Cummings.


Mediabase Signs Cumulus

Airplay monitoring company Mediabase, part of Premiere Radio Networks, will be the exclusive provider of music monitoring information to Cumulus music stations.