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Envision Offers Lead-Ins - Radio World

Envision Offers Lead-Ins

Network to distribute Spanish-language lead-ins for songs
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Envision Radio Networks, a radio content and services provider, has a new offering, this one aimed at Spanish-language stations.

Radiointros is a service featuring song lead-ins designed for use at Spanish-language pop and regional Mexican-formatted radio stations. The leads are designed as customized bumpers, teasers and intros for pop songs. The pieces are matched to selected songs' key, rhythm and beats and can include artist greetings, listener testimonials, station tag or other imaging elements.

Envision Radio Networks President and CEO Danno Wolkoff said: "We have taken some of the best singers in Spanish radio and matched them with the best imaging people in our industry to create Radiointros … Our affiliates have been asking for musical intros of current hit songs to help image their Spanish stations." The turnkey service is offered on barter basis.

Doing the creative work is Envision partner FM Audio Production. FM is headed by Francisco Moreno, a radio veteran specializing in Spanish radio.

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