Who were radio’s top advertisers in the past year?
Geico, McDonald’s, Verizon and Home Depot retained their top four rankings, in that order, from the year before, according the Media Monitors, which compared spot play in major, large and secondary markets. Fox TV Network moved up from seventh place to fifth and was followed by Shane Co., AutoZone, Lowe’s, Proactive Solution and Kohl’s.
Proactive Solution leaped from 46th place to 9th, according to Media Monitors.
