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Google, Making Its Mobile Move

NYT on the Nexus One and why it matters

Why does the Nexus One matter?

“As people increasingly rely on powerful mobile phones instead of PCs to access the Web, their surfing habits are bound to change. What’s more, online advertising could lose its role as the Web’s primary economic engine, putting Google’s leadership role into question.”

That’s part of the analysis from the New York Times, which takes a look at the Nexus One’s role and relevance to Google.

“The new paradigm is mobile computing and mobility,” the paper quotes David B. Yoffie as saying; he’s a professor at the Harvard Business School. “That has the potential to change the economics of the Internet business and to redistribute profits yet again.”

The article delves into the future of mobile, the opportunities for advertising revenue and how this big company fits into it.

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