Growth in Arab broadcasting has prompted NAB to add a session on the topic to the spring convention.
NAB and the Middle East Broadcast Association will collaborate on “The Rise of the Arab Broadcasting Market: Exceptional Prospects and Resources,” Wednesday, April 18. MEB President Ahmad Al Maaz said the Arab broadcast industry has enjoyed “remarkable growth.” He said the area’s 22 countries and 320 million people are served by more than 260 broadcast operations. Competition, he said, is driving older stations to modernize and upgrade their facilities.
Ramez Maluf of the MEB’s “Journal of Middle Eastern Broadcasters” will discuss business opportunities in the market.
NAB officials say the spring show attracts some 25,000 registrants from overseas.