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IBC2016 Exhibitor Viewpoint: Marco Giovannini, DM Broadcast - Radio World

IBC2016 Exhibitor Viewpoint: Marco Giovannini, DM Broadcast

The company will launch low-cost range of products for smaller stations, web radios
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As IBC2016 gets closer, we begin our series of short Q&As with manufacturers about their plans and offerings, to help you get the most out of the big annual trade show. Marco Giovannini is CEO for Italian company DM Broadcast.

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Marco Giovannini is CEO for DM BroadcastRadio World: How has business been for the company since last year’s IBC show?

Marco Giovannini: Our business has been growing since last year, thanks to IBC as well.

RW: What are you hearing from your customers about their business outlook this year? In what areas should we expect growth or the most interesting projects?

Giovannini: Our customers are very positive concerning the business outlook and, I think, we’ll see some further growth in Africa and in the Middle East, which are extremely interesting markets.

RW: What do you anticipate will be the most significant technology trend, generally speaking, at IBC2016?

Giovannini: I believe there will be a lot of focus on AoIP and VoIP, as well as continued advancements in web radio and web TV.

RW: What new products will your company be showing?

Giovannini: D&M Broadcast will be showing its range of POTS and GSM telephone hybrids and analog modular mixers. We will also present a new low-cost range of these products, which are specifically designed for smaller stations and web radios.

RW: How are these new products different from what’s available from your past products, and elsewhere on the market?

Giovannini: This is the first time we are exhibiting our own D&M-branded products to the market, so this is a completely new adventure for us. Certainly, our vast experience, as a systems integrator, permits us to present extremely competitive products.

RW: What’s your favorite thing about the IBC show? Your least favorite?

Giovannini: I love meeting IBC attendees and learning about each person and their area of competence. But, I believe, that the show is too long — the five days of the show certainly brings us many opportunities, but I guess it could be condensed in fewer days.

RW: Do you have any suggestions that would make the show a better experience for exhibitors and/or attendees?

Giovannini: The show is quite complete. Perhaps, it might be interesting to have more radio-oriented sessions, and as mentioned above, shortening the event by a day or so.

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