IBiquity: HD Radio Receiver Sales Double Last Year

Since launch, about 1.3 million receivers have been sold
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About 734,000 HD Radio receivers have been sold so far this year, twice as many as sold in 2008.

That's according to iBiquity President/CEO Bob Struble, who told the Virtual Event's "Monetizing Audio Technology" conference that nearly a half million HD receivers had been sold through the end of September, and a quarter million more in the last two months.

The event focused on how sports teams use stations' HD Radio multicast channels to expand reach and coverage of sports franchises.

In addition to Struble, Penguins Radio and Dallas Cowboys Radio executives were some of the featured sports, radio and advertising executives during the all-day event (www.avirtualevent.com/agenda.html).

About 28,000 HD Radio receivers sold in 2006, according to Struble. That number increased to 140,000 in 2007 and then 366,000 last year.

About 1.3 million HD radios have been sold to date, according to the technology developer.

Related:
"On the Ice, On the Air" (Oct. 2009)

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