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In Illinois, Digital Radio Seen as ‘Wading in the Shallow End’

“Digital radio — now synonymous with the HD Radio brand name — apparently has yet to catch on with listeners in this area.”

“Digital radio — now synonymous with the HD Radio brand name — apparently has yet to catch on with listeners in this area.”

The Journal-Gazette and Times-Courier in Illinois took a look at local trends in digital radio, including a mention of Digital Radio Express. The story was pointed out by RadioDailyNews.com.

The paper quotes local broadcasting officials saying its “unpopularity” and upgrade costs make “conversion to digital radio an impractical option, at least for the immediate future.”

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