In-Car DAB Radio Increases Across Europe - Radio World

In-Car DAB Radio Increases Across Europe

Report says 1.7 million new cars sold in the first half of 2016 featured DAB
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A new report, commissioned by WorldDAB and carried out by JATO Dynamics, shows that more than 1.7 million new cars sold in the first half of 2016 featured DAB (for the whole of 2015, 2.7 million cars were sold with DAB). Eight countries were surveyed as part of the study and all of them saw an increase in adoption rates compared to 2015, with 31 percent of all new cars now offering DAB as standard.

The United Kingdom, Norway and Switzerland are the leaders in DAB adoption from the findings in this study. The U.K. had 86 percent of its new cars sold in September feature DAB as standard. Norway had at least 78 percent of new cars have DAB in the first half of 2016. Switzerland had 65 percent of new cars come with DAB+.

The fastest growing markets for DAB are the Netherlands and Denmark, per the report. The Netherlands boosted the number of new cars offering DAB from 16 percent in 2015 to 23 percent in the first half of 2016. Denmark saw a relaxation in its tax rules regarding DAB, and as a result had its numbers for go up from 5 percent to 11 percent.

Germany, France and Italy also show strong numbers for DAB as either a standard or option fit. Germany has 80 percent of new cars feature DAB, though primarily as an option. The figure in Italy is 54 percent, while it is 33 percent in France.

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