IHeartMedia has named Kevin LeGrett as market president for Los Angeles. The company also announced that Greg Ashlock, president of iHeartMedia Southern California and executive vice president of operations for iHeartMedia, will take on expanded responsibilities in his EVPO role, which will continue to include oversight of the Los Angeles cluster.
LeGrett will report in to Ashlock and will work with advertising and marketing partners to create and deliver opportunities to reach consumers through iHeartMedia Los Angeles’s assets.
LeGrett is a 22-year media veteran who joined iHeartMedia in 2010 as vice president/market manager for its Rochester, N.Y., market. He most recently served as senior vice president of operations, overseeing more than 220 radio stations and 46 markets of all sizes in the Northeast and Midwest. LeGrett has also held senior leadership positions across sales, programming and operational divisions.
IHeartMedia Los Angeles includes KIIS(FM), KRRL(FM), KBIG(FM), KFI(AM), KOST(FM), KYSR(FM), KLAC(AM) and KEIB(AM).
Devi Dev
IHeartMedia’s Houston cluster says Devi Dev has been named music director for KQBT(FM)/The Beat. She will also host middays, 9 a.m. –2 p.m. weekdays.
Dev is among the original air staff since its launch in December 2013, previously hosting evenings. Prior to joining iHeartMedia Houston, her radio and music career began in Los Angeles as an on-air personality and music director. Five years later, Dev segued to New York, where she hosted MTV’s “Hip Hop POV” and co-hosted mornings on Sirius/XM’s “Shade 45.”
IHeartMedia Houston owns and operates KQBT, KODA(FM), KTBZ(FM), KTRH(AM), KBME(AM) and KPRC(AM).
Additionally, iHeartMedia Nashville says Wells Adams has been named on-air personality in afternoons on WNRQ(FM) and mornings on WNRQ(HD2). Adams will also take over as assistant program director and music director, assisting Program Director David Rossi.
He has been with WRLT(FM) for more than eight years. He started his career in Monterey, Calif., in high school at KSPB(FM). Adams graduated from the University of Mississippi and hosted every day-part on WUMS(FM). Shortly after graduation, he joined WRLT(FM) and has held multiple positions with them.
IHeartMedia Nashville includes WSIX(FM), WRVW(FM), WUBT(FM) and WLAC(AM).
The company has also extended and expanded its agreement with Ryan Seacrest, the media and entertainment entrepreneur, radio personality, television host and producer.
The announcement says that he will increase his responsibilities with iHeartMedia and will continue to be an adviser to iHeartMedia, working with Chairman and CEO Bob Pittman and President/COO/CFO Rich Bressler, and will provide input into the company’s major events and initiatives as well as developing new ways to connect advertisers closely to consumers. Seacrest will also continue in his role as one of the core personalities across all iHeartRadio platforms, hosting and producing his Los Angeles morning drive-time show for KIIS(FM); nationally-syndicated “On Air with Ryan Seacrest;” “American Top 40 with Ryan Seacrest;” and the weekday “Direct from Hollywood.”
