Marketron Broadcast Solutions recently won a contract to provide NextMedia Operating Inc. with broadcast management solutions to help maximize revenues and optimize inventory.
NextMedia operates 42 radio stations across the country.
“Our stations depend on the functionality and reliability of their products. We consistently get great results from their staff and appreciate the shared interest that Marketron takes in the success of our business,” stated NextMedia CEO Jeff Dinetz.
NextMedia radio stations will use Marketron software to manage advertising inventory and billing. The Marketron Hosted System Platform will be used to provide IT support to NextMedia stations, including security, remote access and disaster recovery services.