MediaSpan Seeks NTR With Football

MediaSpan is touting an interactive Web-based tournament platform in which listeners compete to pick the winners of pro football games.
The product is called Fan Frenzy – Pro Football, targeted at radio stations that want to increase Web revenue. Each week, listeners visit the station Web site to pick the winners of each NFL game and to compete for local prizes and a grand prize. Fan Frenzy keeps track of each visitor’s picks. Contestants are encouraged to return to the site to find out how they did against local players, friends and the station’s DJs and local VIPs. Info: .