From the Who’s Buying What page of Radio World:
dMarc said the radio division of Morris Communications will use RevenueSuite in 16 stations in four markets.
RevenueSuite lets stations fill inventory after a day’s logs are closed through buys generated by dMarc from advertisers. It works through each station’s Scott Studios or Maestro automation systems. The company also is using the dMarc SmartBarter service.
Jay White is corporate DOE for Morris’ radio division.
Morris Goes With dMarc …
Morris Goes With dMarc ...