New Transmitter for Radio Sawa

Brings service to the capital city of Tripoli
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The Broadcasting Board of Governors announced that is has launched an FM radio transmitter in Tripoli, Libya that covers the Libyan capital and its suburbs.

The new Harris ZX2500MX 2.5 KW transmitter broadcasts a 24 hours a day, seven days a week fromRadio Sawa, with a mix of more than six hours of daily news combined with popular Arabic and Western music.

“This is a country in turmoil, seeking a foothold in democracy,” said Brian Conniff, president of the Middle East Broadcasting Networks, home to Radio Sawa. “We offer the news and information essential as the people of Libya strive to shape their future. We are proud to support free media in Libya, most especially during its political transition.”

The BBG, which provides and maintains technology around the world to support its broadcasters, had been working nonstop since mid–2011 to get the new transmitter in place.

The new transmitter, which the BBG says, is compact enough to fit in a refrigerator box, enables programming on 106.6 FM.

“It is crucial that we reach audiences via the media that they prefer,” said André Mendes, the BBG’s chief information officer and chief technology officer. “In this region, at this time, that means FM radio. And we are delighted to be able to use a frequency with such a good signal, so people will hear our programs loud and clear.”

Audiences in Benghazi have heard Radio Sawa programming around the clock on 88.1 MHz since October 2011. A major Libyan city, Benghazi was the stronghold of Libyan rebel forces.

Radio Sawa has a weekly reach of 14 million listeners, according to international research firms such as Nielsen.

In addition to Libya, Radio Sawa broadcasts on FM in Morocco, Jordan, the Palestinian Territories, Kuwait, Bahrain, Qatar, U.A.E., Lebanon, Iraq, Sudan and Djibouti. Radio Sawa also broadcasts on medium-wave to Egypt, Yemen, Saudi Arabia and Syria and via the Internet.

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