Market researcher and consultant NuVoodoo Media Services announced the appointment of media and content strategist PJ Kling to the newly-created position of vice president, product and business development.
Kling will serve NuVoodoo customers doing hands-on work with client projects, optimizing project impact and working on product development, according to the announcement. He will also expand NuVoodoo’s relationships with radio stations, artists and record labels.
“When it truly sunk in that someone as experienced, smart and knowledgeable as PJ is was really available, it took no time at all to cut the deal,” said NuVoodoo Media Services President Carolyn Gilbert. “He complements the rest of the team perfectly, and we’re delighted that he’s coming onboard to help us extend our reach.”
Kling brings to NuVoodoo over 15 years in programming and media content development and strategy. He was previously program director of WKQX(FM) for Cumulus Media-Chicago, and has programmed stations for iHeartMedia/Clear Channel, including WLDI(FM) in West Palm Beach, Fla., and KKRD(FM) and KZCH(FM) in Wichita, Kan. Kling was also director of user insight for Tribune Interactive. He studied music education at the University of Kansas.
“What excites me most about having PJ on the team is his relentless focus on the user/customer experience”, said Mike O’Connor, executive vice president of marketing at NuVoodoo Media Services, “which he put on full display during his time as my right hand at the helm of Tribune Digital's Innovations division.”