RCS announced that President and CEO Philippe Generali will retire, effective at the end of February.
He steps down after nearly three decades with the broadcast automation software company and even more time prior to that with RCS Europe.
The company said in a release that, for the next year, Generali will act as a senior consultant to Mark Gray, CEO of Katz Media, who has had oversight of RCS for the past several years. The pair will work to transition the company until a new CEO is identified.
RCS is a subsidiary of iHeartMedia.
“Philippe has been an extraordinary visionary and leader in shaping RCS into the global powerhouse it is today,” Gray said.
Generali joined RCS USA in 1996 as product manager. He became president of RCS USA in 2000 and then president and CEO of RCS Worldwide, overseeing the growth of its playlist and automation products such as Selector and Zetta.
As his involvement grew, the company’s expansion into market research and audience metrics followed suit.
Prior to moving from France to the United States, Generali was the head of RCS Europe, where he helped the company grow its international presence.
RCS credited Generali with the creation of Media Monitors, its market research company. In 2007, he added Florical Systems for television automation, and three years later, he became president and CEO at Mediabase, broadening RCS’ role in music and audience analytics.
Generali sat down with Radio World in 2023 to discuss RCS’ Revma, a streaming package for radio groups.
“We want to be an end-to-end source for broadcasters and webcasters, a one-stop shop,” he told us.
The company also credited him with establishing relationships with organizations such as EGTA, the International Radio & Television Society and the Market Research Council.
The release indicated Generali plans to spend newfound time pursuing his passions and traveling adventures across both the U.S. and Europe.
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