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PRI Reorganizes

PRI Reorganizes

Public Radio International has shifted key management personnel under newly appointed President/CEO Alisa Miller. The public radio program distributor says it wants to build and strengthen cross-platform capacity, and says this will beneift stations, producers, partners and listeners.
“Given the dramatic changes that are taking place in the way people access and consume content, it’s more important than ever that we stay ahead of the game,” said Miller, who promised “new direction and focus.”
Several staff appointments were announced.
Cindy Shuman, formerly CFO of PRI subsidiary Public Interactive, becomes senior VP of PRI Distribution and Business Development.
Julia Mears, former director of PRI Brand Strategies and Sponsor Alliances, becomes VP of PRI Brand Management and Marketing Strategy.
Melinda Ward is now senior vice president of PRI Content, the department that supports the work of PRI producers.
Ward, Mears and Shuman assumed their new responsibilities earlier this month. Two additional senior management positions have been created, a controller and an executive vice president, and interviews are in progress. The reorganization will be complete in July.