The Radio Advertising Bureau announced two more keynote speakers for RAB2007.
Jon Coleman of Coleman Research and Mercedes Ramirez Johnson, one of the four survivors of Pan Am Flight 965 that crashed into the Andes Mountains in 1995, will join announced speakers Betsy Lazar, executive director, advertising and media operations for General Motors Corp., and futurist Daniel Burrus.
The three-day event is produced annually by the RAB and takes place Feb. 8-11 at the Hyatt Regency-Reunion in Dallas.