Rdio to Shut Down Tuesday - Radio World

Rdio to Shut Down Tuesday

Farewell site: “Goodbye … for now”
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Rdio will shut down service around the world on Dec. 22 at about 5 p.m. Pacific time.

“We’re honored to have connected you with the music you love,” the music service wrote in a statement that led off with “Goodbye … for now.” It continued: “And we look forward to bringing great music experiences to even more listeners in the future as part of the Pandora team.”

In November news came that Pandora was spending $75 million to acquire key assets from the streaming company, which sought protection in bankruptcy court.

Rdio now has posted a farewell page where users can log in. “We know you want to find a home for the music you’ve discovered and collected on Rdio, so we’re providing ways for you to take it with you.” It is rdio.com/farewell.

Pandora said last month that “many members” of Rdio’s team would be offered roles with Pandora, and that it hoped to offer “an expanded Pandora listening experience by late 2016, pending its ability to obtain proper licenses.”

Cumulus Media had been an Rdio investor with big hopes for the relationship; in 2013 the broadcaster took what then-CEO Lew Dickey called “a significant financial stake” in Rdio. “This strategic alignment uniquely positions us to compete aggressively against all digital audio services for the benefit of our entire platform,” he said at the time. Dickey recently resigned as CEO in a Cumulus corporate shakeup.

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