Justine Roller has been appointed to the position of general sales manager for Entercom Sacramento’s portfolio of stations. She will report to Director of Sales Stacey Kauffman.
Prior to her promotion, Roller was a senior account executive for 11 years with Entercom Sacramento, where she specialized in business development of integrated marketing campaigns that included radio, digital and events. Her responsibilities also included coaching and mentoring junior account executives.
“Justine has a consistent track record of leading by example with both her clients and peers, and this promotion is a direct reflection of that,” said Kauffman.
Roller is a current board member and past president for the Alliance for Women in Media Sacramento Chapter, and a recent graduate of the RAB/BMI/MIW Rising Through the Ranks program’s class of 2016.
The Sacramento cluster includes KDND(FM), KKDO(FM), KRXQ(FM), KSEG(FM), KUDL(FM) and KIFM(AM).
