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Sales Up 5 Percent in August; RAB Sees Double-Digits Ahead

Sales Up 5 Percent in August; RAB Sees Double-Digits Ahead

Radio ad sales were up 5 percent in August over the same month last year, according to the RAB. Local was up 4 percent and national was up 9 percent.
Year-to-date overall revenue is up 3 percent.
“All indicators point to continued momentum with double-digit increases for 4th Quarter,” said RAB President Gary Fries.

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