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Sandy Radio Charity Efforts Continue

Dylan, Knopfler, Rivera and McPhee join radio efforts

CBS Radio’s Philadelphia operations continue their Sandy relief efforts, now engaging Mark Knopfler and Bob Dylan.

The CBS Philly properties, 98.1 WOGL(FM), SportsRadio 94WIP(FM/610WIP(AM), Talk Radio 1210WPHT(AM) and KYW(AM) Newsradio 1060, partnered with event manager/ticket broker Live Nation to obtain a large block of tickets for the Knopfler/Dylan benefit concert at the Wells Fargo Center in Philadelphia, Monday, Nov. 19.

The tickets will be used as premiums for people donating $20 or more to the Red Cross Disaster Relief Fund.

Also on the Sandy front: On Monday in New York at Cumulus station WABC(AM), Geraldo Rivera broadcast live from a Salvation Army relief site at Island Park on Long Island. The event raised $140,000.

Listeners were given phone numbers and text addresses where they could donate. Singer and actress Katharine McPhee called in promising to match donations dollar-for-dollar up to $50,000.

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