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Sennheiser Creates Subsidiary for Streaming Solutions

Company is developing CinemaConnect streaming system

Sennheiser has founded a new center for streaming solutions, Sennheiser Streaming Technology GmbH.

The company says Sennheiser Streaming Technologies takes advantage of its 70 years of experience in the field of audio technology. The subsidiary is based in Hamburg and is initially focusing on low-latency streaming to cellular devices.

Jörn Erkau has been appointed managing director of the new firm. He has experience in the production of visitor information and audio guide systems. Erkau has collaborated with Sennheiser in the past and will be supported by Peter Claussen, president of the integrated systems division at Sennheiser, who will also be an SST managing director.

“We are currently working on CinemaConnect, a streaming system that offers live, low-latency audio descriptions and assistive listening to be accessed directly using a smartphone,” said Erkau.

The system is based on the bring-your-own-device principle and allows users to use their own smartphone and headphones without any additional hardware.

“We think streaming will become an important medium for the transmission of audio content,” said Daniel Sennheiser. “The new company and its managing director, Jörn Erkau, will help us build up knowledge in this area and deliver high-quality, customized products.”

SST will start its operation in Europe. The CinemaConnect system will be available beginning in fall 2014 in selected European countries.