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Sessions Aim to Help Stations “Reach Beyond”

Here’s a sampler of other highlights of the fall Radio Show industry gathering in Nashville

Several stories in this issue focus on themes of the upcoming Radio Show convention in Nashville. Here’s a sampling of other highlights; find the full program Dates refer to Tuesday, Sept. 20, through Friday, Sept. 23.

Career Networking Event: The NAB Education Foundation, in partnership with the Broadcast Education Association, hosts. Job seekers can register free online with code CF16. Participating companies receive EEO credit from the FCC. Tuesday 1:30–4 p.m.

Radio Show Kick-Off Party: The party features country act LOCASH, shown, and DJ Ikon, Grammy-nominated artist and ABC Radio’s Pop EDM resident DJ. Tuesday 8–9:30 p.m.

“Pillsbury’s Broadcast Finance Forecast — 2016 Leadership Breakfast”: Financial forecasters and radio group executives look beyond 2016. Opening remarks by J. Davis Hebert, director, high yield media cable & telecom research, Wells Fargo Securities. Panelists include Caroline Beasley, Beasley Media Group, shown; Bill Hendrich, Cox Media Group; Garret Komjathy, US Bank NA; Ray Shu, Capital One N.A.; and Larry Wilson, Alpha Media. Moderated by Scott Flick of Pillsbury Winthrop Shaw Pittman LLP. Wednesday 8:30–10 a.m.

“Moving Up — Leadership Skills for Young Professionals”: Wednesday 9–10 a.m.

“Sales Consultant Series — Grow Your Business with Big Thoughts and Quick Wins”: Wednesday 9–11:15 a.m.

Radio Show Luncheon: Jon Kirchner gets some time in the show spotlight; he’s chairman and CEO of DTS Inc., which acquired HD Radio developer iBiquity Digital a year ago. He talks with NAB President/CEO Gordon Smith about “the future of the radio business and its local and global impact” and, no doubt, where digital radio fits into that. Also, Don Benson, former president/CEO of Lincoln Financial Media Co., receives the 2016 National Radio Award. Wednesday 11:45 a.m.–1:15 p.m.

“Clinton-Trump/Political Advertising Q-and-A With the FCC’s Bobby Baker”: Baker is assistant chief of the Policy Division of the Media Bureau and an expert on political advertising and will answer questions about “last-minute ad buys, content controversies and quirky questions.” Wednesday 1:30–2 p.m.

“Wednesday Headliner — Cutting Edge Trends in Marketing”: Money expert and radio host Dave Ramsey, shown, is featured. His syndicated program, “The Dave Ramsey Show,” is heard by 11 million listeners weekly on 550 radio stations and through podcasts, online audio streaming and an online streaming video channel. He is a member of the NAB Broadcasting Hall of Fame and National Radio Hall of Fame. Also: Famous guy Graham Nash performs; and musician and businessman John Rich talks about entrepreneurship and building a brand. Wednesday 4:15–5:15 p.m.

Marketplace Reception: Wednesday 5:30–7 p.m.

“S’mores Storytime With Programmers and On-Air Talent”: Yes there’s a session that meets at the pool deck firepit of the convention hotel. Wednesday 9–10 p.m.

“The Digital Dash — Improving the Consumer Experience”:Fred Jacobs, president of Jacobs Media, and Steve Newberry, president/CEO of Commonwealth Broadcasting, talk about the dashboard with NAB EVP/CTO Sam Matheny. What are automakers planning for “the future of the center console”?Thursday 9:30–10:30 a.m.

“The FCC’s New Online Public File System — What’s Going on and What’s Next”: With attorney Gregg Skall of Womble Carlyle Sandridge & Rice. Thursday 10–10:30 a.m.

“Programmatic Unlocked”: Erica Farber, president/CEO of the Radio Advertising Bureau, moderates a panel about this evolving topic. What does it mean to be transacting programmatically in radio now? Panelists are from Prohaska Consulting. Katz Radio Group, The E. W. Scripps Company and Horizon Media. Thursday 11:15 a.m.–12:15 p.m.

“Keeping Up With the Changing Radio Regulatory Landscape”: Opening remarks by FCC Commissioner Ajit Pai, shown, plus panel discussion with speakers from NAB, FCC Media Bureau, Bonneville International and Univision Communications. Thursday 2:15–3:15 p.m.

“Radio Data Attribution — Keeping Pace with the Evolving Advertiser”: Speakers discuss the listener attribution aspects of the NextRadio platform. Thursday 2:15–3:15 p.m.

“Radio — the Local Media Company of the Future”: Media research analyst Gordon Borrell of Borrell Associates tries to anticipate what’s coming next in how ad dollars will be spent and what radio’s role will be. Thursday, 3:30–4:30 p.m.

“Music & Mimosas — Friday Morning Sign Off”:Friday, 9–11 a.m.

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