Sessions in New York Focus on Radio Sales - Radio World

Sessions in New York Focus on Radio Sales

Sessions in New York Focus on Radio Sales
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The Radio Advertising Bureau will hold a Focus On Radio Series for advertisers and agencies in New York as part of Advertising Week, Sept. 20-24.
Topics of seminars, held at the Museum of Television & Radio, include the Arbitron PPM; in-car listening; and the recent Wirthlin/Radio Ad Effectiveness Lab study into how radio ads affect consumers.

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