Arbitron disclosed executive staff changes in a recent regulatory filing and made an official announcement.
New President/CEO Michael Skarzynski told reporters earlier he was reviewing all departments and intended to make staff cuts, though he did not characterize them as wholesale layoffs.
Two president positions were cut and three new executive positions have been created in a realignment. The positions of president of sales and marketing and president of technology, research and development have been eliminated. Pierre Bouvard, previously president of sales and marketing has been named executive vice president, sales — a new position.
Owen Charlebois, formerly president, technology, research and development, decided to leave the company as of March 22 “to pursue new opportunities,” according to the audience research firm. The three new positions report to Skarzynski:
– Executive Vice President, Customer Solutions, responsible for survey research methods and product management and for developing improvements to services for the radio industry and new multimedia services for domestic and international markets;
– Executive Vice President, Strategy and Business Development, responsible for originating, executing and integrating business partnerships, acquisitions, joint ventures, licensing arrangements and strategic investments; and
– Executive Vice President, Chief Marketing Officer, responsible for marketing, communications and brand.
The company is recruiting for the three positions.