RCS is previewing its plans for the IBC show this month.
It will debut RCSAI in SelectorCloud. RCS calls this the first application of RCS Intelligence, a new AI engine built into the RCS Cloud ecosystem.
“The launch reflects a broader commitment to helping broadcasters work more efficiently and adapt to changing business needs,” according to a release.
It said that with RCSAI, users can interact with SelectorCloud using natural language. “Instead of navigating multiple screens and menus, programmers can simply type a request and let the system complete the task.”
The company plans to roll out other uses for the new RCS Intelligence AI engine across its product portfolio.
Also at IBC, RCS is partnering with Triton Digital and will demo programmatic advertising integrations to help broadcasters make more inventory available to buying platforms without changing station workflows.
[Related: Triton and RCS Partner on Programmatic for Radio]
Also new is ZettaCloud Guest Management, a cloud-based solution that allows guests to join live broadcasts through a secure link from a phone or computer.
“No specialized hardware, codecs or phone systems are required, giving producers a faster and more flexible way to manage interviews and live conversations.”
And the company is expanding its partnership with I Like Music. It said this is providing stations with access to millions of broadcast-quality commercial and production tracks across genres and eras. “Programmers can search, audition and download fully licensed content directly into their music catalogs and make it available for airplay in ZettaCloud within seconds.”
IBC Booth: 8.D43
