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Sirius to Expand Traffic Service

Sirius to Expand Traffic Service

Sirius Satellite Radio is adding a visual component to its traffic channels in 22 metros nationwide.
The satcaster will expand its relationship with Navteq traffic mapping and reporting service to help drivers find the best route.
The 22 metro areas that get the expanded coverage are: Atlanta, Baltimore, Boston, Chicago, Dallas/Ft. Worth, Detroit, Houston, Los Angeles, Miami/Ft. Lauderdale, Minneapolis/St. Paul, New York City, Orlando, Philadelphia, Phoenix, Pittsburgh, San Francisco/Oakland, San Diego, San Jose, Seattle, St. Louis, Tampa and Washington.
Sirius expects to expand the service to 50 cities by 2007.
XM covers a comparable amount of markets and, like Sirius, launched its traffic system with Navteq in 2004.
The first unit to provide the new traffic data service will be the SiriusConnect SIR-ALP10T tuner, which interfaces with Alpine Electronics new NVE-N872A Satellite Traffic Ready navigation system.
The SiriusConnect SIR-ALP10T tuner, the first Sirius tuner to incorporate both audio entertainment and traffic data services, will be able to simultaneously receive and play Sirius programming while monitoring the data channel for traffic messages.
The list price for the SiriusConnect SIR-ALP10T tuner is $299.99, and $1,700 for the Alpine NVE-N872A Satellite Traffic Ready navigation system, with the navigation monitor sold separately.
Users would also need an Alpine Satellite Radio-Ready headunits, which range from $250 to $1,600, including two models with built-in navigation monitors. The Sirius traffic data service bundled with Sirius’ regular audio programming will cost $16.99 per month or $9.99 per month for traffic data only.
The Alpine NVE-N872A is scheduled to ship to retailers in late September and the SIR-ALP 10T is scheduled to be available in November.