South Africa’s National Association of Broadcasters has issued a call for proposals exploring radio listenership research, according to BizCommunity.com.
According to an NAB spokesperson, the deadline for proposals is Nov. 11. The association seeks input from their members and marketers, as well as media agencies.
Submissions will be published in February 2014, prior to the June selection of the research contract.
The NAB aims to remain in touch with industry trends among broadcasters, advertisers and others who utilize data supplied by the organization.
